Australian road safety ad...
RTA defends controversial gesture in anti-speeding ad
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The Roads and Traffic Authority (RTA) in New South Wales has described the use of a belittling gesture in its latest road safety campaign as a clever way to utilise peer pressure against young drivers who speed.
The ad campaign called 'Speeding, no one thinks big of you', depicts people using a finger gesture implying a driver has a small penis when he drives dangerously.
It has been scheduled to run in the week leading up to tougher restrictions coming into force for P-plate and learner drivers.
(Link to the video)Labels: bicycling advocacy, RTA NSW
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